Vision, mission, values, strategy

Vision, mission, values, strategy

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Why we are here

Our vision, mission, values and strategy.

We're ambitious for your life and for the communities we work in. Our strategy tells you our ambitions, in line with our vision, mission and values.

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Our vision: a welcoming world with communities that celebrate the skills and talents of everybody
Our mission:KeyRing connects people and inspires them to build the life they want.
Our values: equality, rights and respect, inclusion and influence, change



Our ambitions for 2020-2025

  • Grow but keep KeyRingness - we want twice as many people to be experiencing KeyRing
  • Just keep doing what we’re doing – we don’t want to change who we are
  • Be part of the community – we want to be a part of the communities that we work in
  • More for Members to do and learn – part of this is supporting Members into paid employment
  • More opportunities to meet other Members
  • Use technology for the benefit of everyone
  • Find other ways to fund KeyRing
  • More partnerships with other agencies

A word from our Chief Executive

"KeyRing originally came about from talking to people with learning disabilities about what they wanted from life. Time and again people say they want their own home, to be free to live life how they want, to have friends, romance and families. Social Care limitations mean that people have to show need, disability and lack of resources in order to get support. These two positions are incompatible; everyone has something to offer.

"KeyRing creates an environment that offers just enough support, through peer support, volunteer support and skilled community enablers. It is built upon the skills, knowledge, and experience of the people we work with (Members) and their networks. In the same way, we are working with many others through Think Local Act Personal and #SocialCareFuture, with our Local Authority partners and our community partners.

"The world we want to see is one where people are at the heart of their communities, sharing skills and talents for the whole community’s benefit. We are keen to share our experience and approaches with Local Authorities, organisations and groups."

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